USO Operation Family Connect

Procter & Gamble and Walmart teamed up withe USO to make the holidays a little brighter for our service men and women.

With a program called “Operation Family Connect” they provided prepaid phone calls to deployed soldiers across the globe so they could connect with their families over the holidays.

In order to let people know, we created a national TV spot explaining the program and directing viewers to a web site where they could donate to the USO, and learn more about deployed soldiers and their families.